About me

David Alston

David is VP Marketing at Radian6, a software firm providing a social media monitoring solution for advertising and PR professionals. He is a senior-level, marketing strategist with a background in marketing and technology. He’s worked with a number of companies to introduce products to the market through market research, product innovation, creative communications, strategic planning, and the development of new business ventures. David was previously a partner and VP of Marketing Strategy and Insight with PR firm, Revolution Strategy.

For more background on David please see his LinkedIn profile. Follow David on Twitter.  Check out my take on photography at Flickr.

Areas of interest:

Social Media, Branding and Identity, Marketing Strategy, B2B Technology Marketing, Advertising Creative, Creative Copywriting, Business Strategy, Technology Product Planning and Management, Consultative Selling, New Business Development, Strategic partnerships, Internet Marketing and Technology, TVoverIP

About the blog:

Whether it’s tweets in Twitter or media of any type designed for the ever growing media snacking culture, I think the world of PR is in the middle of a disruption. Everything is about to get thrown into the food processor, literally. What will hopefully come out the other side is a whole new generation of communicators that “tweet” highly concise messages to highly targeted audiences that care to listen because of context and because of relationship.

So here’s to TweetPR, the blog. Looking forward to lots of “tweets” and lots of “media snacking.”

October 26th, 2007 - Posted in Uncategorized | | Comments Off

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