Comments on: Digital PR? No Twitter account is like no fax number in the 80’s

By: Alan

Alan — Tue, 08 Jul 2008 22:51:40 +0000

The Los Angeles office of Rogers & Cowan has an immediate opening for an Account Executive within our eMedia Group. Our goal is to represent our clients in social and new media landscapes and to assist our clients in developing comprehensive, web-based approaches to reaching consumers. If you exist in these environments and such spaces as social networks, podcasts, wikis, and blogs are your lifelines, then this is the right group for you. We seek a highly organized individual with 2-5 years experience utilizing social media as a marketing tool and whose career goals include becoming a social media specialist. Email aweatherbee@rogersandcowan.com for consideration.

By: Lara Kretler

Lara Kretler — Sat, 24 May 2008 13:04:50 +0000

I would love to have my Twitter @ on my business cards – instead I find myself scrawling it on the back before I hand one off. I talk about Twitter to practically everyone new that I meet, especially in the PR world. David, I agree completely that it’s necessary and provides almost one-stop shopping benefits in the social media world. I find out about the best blog posts and articles via Twitter, I hear about breaking news first on Twitter, and I learn how the best minds in social media are by figuring out who the truly great folks are following and then following them. It’s also a great place for immersion and introduction for anyone just trying to break into and learn more about socia media.

By: admin

admin — Fri, 23 May 2008 20:53:04 +0000

Thanks to both Connie for your feedback. Connie, its cool that you also put your username on your biz cards. I wonder whether the idea will catch on.

David

By: Connie Reece

Connie Reece — Mon, 19 May 2008 04:35:37 +0000

I use Twitter so much that I put my Twitter username on my biz cards. Immediate access to industry leaders is priceless, and it’s amazing how much information and personality can be packed into 140 characters.

By: Connie Bensen

Connie Bensen — Fri, 09 May 2008 18:40:28 +0000

helps to link to the post, huh?

http://www.socialmediatoday.com/SMC/33051

By: Connie Bensen

Connie Bensen — Fri, 09 May 2008 18:34:05 +0000

Twitter is powerful. My post on Uses of Twitter was featured on Social Media Today! I ref’d R6’s use of tweetscan (the link got borked, but I put it in the comments section)

But check out what Zappos is doing! http://twitter.zappos.com/

Radian6 should rock Twitter like that!

By: admin

admin — Fri, 09 May 2008 14:06:58 +0000

Great debate going here guys. Thanks for the feedback on the post. All very valid points.

By: Warren

Warren — Fri, 09 May 2008 13:39:06 +0000

The landscape is definitely changing and the point is very valid that if you are in the digital world or consider yourself in social media, the glass is only half full if you are not twittering.

By: Seamus

Seamus — Thu, 08 May 2008 18:36:23 +0000

I think the point David is trying to make is that the landscape is changing. Twitter culture is already starting to bleed into “regular” society. There was a fantastic post on Read Write Web yesterday about how Twitter is being utilized by companies like Dell, Comcast and more for customer service. Perhaps the best example of Twitter as a customer relations tool is Zappos. What they’re doing is truly magnificent. I think this kind of communication will be at the core of many businesses heading into the future, and we all need to be prepared.

By: Adam

Adam — Thu, 08 May 2008 13:26:39 +0000

David, I think you are jumping the gun. While Twitter is popular among the geek/technorati crowd, trust me when I say most ‘normal’ people have no idea what it is.

It’s also a bit cumbersome for most normal people to take on so many social networks. Being on Twitter is cool, but ultimately if what you’re doing on the web is cool you will get mentions there organically.

It just kinda happens as a byproduct. Ignore the medium and the fragmentation, focus on the idea, and you win.